Acquistly is a B2B lead generation agency. This policy explains how we collect and use personal data — both on this website and in the outbound campaigns we run on behalf of clients. We take GDPR compliance seriously because it is central to what we do.
Acquistly is a B2B lead generation service run by Adam Vassallo and Keith Abela, based in Malta. We help UK recruitment agencies generate more qualified sales meetings through targeted outbound outreach. For questions about this policy, contact us at privacy@acquistly.com.
When you visit acquistly.com, we may collect:
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Acquistly's core service involves identifying and contacting business contacts on behalf of our clients. This means we process personal data of third parties — specifically, business professionals at companies that match a client's ideal customer profile.
The categories of data we process for outbound campaigns include:
Our lawful basis for processing this data is legitimate interests under UK GDPR Article 6(1)(f). We process business contact data to send relevant, personalised B2B communications to professionals whose job responsibilities make them a plausible recipient of the services being offered. We conduct a Legitimate Interests Assessment before each campaign and maintain records of those assessments. A copy is available on request by emailing privacy@acquistly.com.
Contact data used in outbound campaigns is sourced from:
We verify all email addresses before sending to minimise bounces and protect sending reputation. We do not purchase lists from sources that cannot evidence their own lawful basis for collection.
Every outbound email we send includes a clear and functional unsubscribe mechanism. If a contact opts out, their details are added to a suppression list and they will not be contacted again — by Acquistly or by the relevant client — through our infrastructure.
If you have received an email from an Acquistly campaign and would like to be removed, click the unsubscribe link in that email or contact us at privacy@acquistly.com.
Some of the third-party services we use are based outside the UK and EU, primarily in the United States. Where personal data is transferred outside the UK, we ensure appropriate safeguards are in place, including International Data Transfer Agreements (IDTAs) approved by the UK ICO, or equivalent mechanisms. If you would like more information about specific safeguards for any transfer, contact us at privacy@acquistly.com.
We do not sell personal data. We share data only with:
Under UK GDPR, you have the right to:
To exercise any of these rights, email privacy@acquistly.com. We will acknowledge your request within 30 days.
If you have a concern about how we have handled your personal data, email privacy@acquistly.com. We will acknowledge your complaint within 30 days and aim to resolve it within 3 months. If you are not satisfied with our response, you can escalate to the ICO or IDPC using the links above.
We use industry-standard measures to protect personal data, including access controls, encrypted connections (HTTPS), and restricted access to contact databases. Our tool providers maintain their own security certifications.
We may update this policy as our services or legal obligations change. The "last updated" date at the top of this page will reflect any revisions.
For any privacy-related queries: privacy@acquistly.com